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I have worked as a professional photographer for the past eleven years, supplying food and lifestyle images to a host of magazines and advertising agencies. Over time, I have also written numerous features on food and consulted to clients in the food industry on matters pertaining to restaurant or store design as well as marketing. In fact, these days I refer to myself as a creative professional working in the arena of food. I wasn't always a photographer. Before I chose this path I worked in the world of advertising and therefore bring a unique combination of skills to my work. Creative direction, interpreting briefs, publishing, copy-writing - all these go hand-in-hand with the creation of enduring, contemporary images of food and the lifestyle associated with it.
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